Discover why conspiracy theories grab our attention, and how the brain’s reward systems and social instincts make them so hard to resist.
Why our brains find conspiracy theories appealing
Music on the brain
Whether punk rock or Puccini, everyone has music that they love. Why is music so compelling? And what’s going on in your brain when you’re jamming to your favorite song?
Overconsumption core: how our brains drive us to consume
Influencer hauls and advertising on social media are pushing us to consume more than ever before. Breaking down the science behind overconsumption can help us be more aware of these habits and slow down our spending.
Under the influence: The mechanics of brainwashing
How can the brain be manipulated into adopting new beliefs?
Opioid drugs: Pain, pleasure…poison?
Opioid drugs have many effects – from medicinal to thrilling to deadly. How do they do so much at once?
Dopamine: More than just reward
How our brain signals when rewards differ from what we expect
Why Does Sex Feel So Good?
What makes sex feel so good? What about it keeps our brains and bodies wanting more?
Parenting across species
Similarities and differences in dog-owner and child-parent relationships
French Fries or Side Salad?
New research sheds light on why dieting is so challenging
I’ll have what she’s having
Social comparison changes the value of rewards
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